Europe’s DMA forces Meta towards ‘less personalized ads’

Meta, under legal pressure in the European Union over a binary ‘pay us or consent to ad tracking’ choice it currently offers regional users of its social networks Facebook and Instagram, is changing how its regional ad business works again. Little wonder when compliance failure in this context risks fines of up to 10% of […] © 2024 TechCrunch. All rights reserved. For personal use only.

Nov 12, 2024 - 23:00
Europe’s DMA forces Meta towards ‘less personalized ads’

Meta, under legal pressure in the European Union over a binary ‘pay us or consent to ad tracking’ choice it currently offers regional users of its social networks Facebook and Instagram, is changing how its regional ad business works again. Little wonder when compliance failure in this context risks fines of up to 10% of […]

© 2024 TechCrunch. All rights reserved. For personal use only.

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