What’s in a Name: Zaha Hadid’s Legacy and the Business of Branding Architecture

Zaha Hadid’s name represents a legacy worth millions — but at what cost? The post What’s in a Name: Zaha Hadid’s Legacy and the Business of Branding Architecture appeared first on Journal.

Jan 21, 2025 - 01:00
What’s in a Name: Zaha Hadid’s Legacy and the Business of Branding Architecture
Zaha Hadid’s name represents a legacy worth millions — but at what cost? The post What’s in a Name: Zaha Hadid’s Legacy and the Business of Branding Architecture appeared first on Journal.

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